Pleygo Is Netflix For LEGO

[twitter]There are times when renting makes sense, but I’m not sure it’s a good idea when it comes to toys.

When we go skiing, we rent skis. We do it half a dozen times a year, and the kids grow so fast, it’s not worth shelling out for their own gear.

Renting a movie? Sure. Rent a book? That’s what the library is for. But rent LEGOs?

Pleygo is getting headlines for billing itself as a “Netflix for LEGOs.” You pay a monthly fee and you can order and ship and play with as many LEGO sets as you’d like.

It’s part of a growing toy rental trend trying to capitalize on the short shelf life kids have with toys as they grow up.

Will it work?

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